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Real-Life Communication -- Solution

Here's what your invitation could say:

Dear Client:

We are pleased to invite you to the information seminar for our most innovative and promising designs for this upcoming season. To maintain market leadership in our industry, our innovative talents are once again taking us one step ahead!

We have just come up with an innovative new high-cut black basketball shoe. This new design gives our consumers extra support to the ankle, plus extra comfort to their feet with the added air to the sole. Based on thorough market research, there is high demand for a product like this.

This product will cost only $35 per pair to make, while the market research indicates that consumers will be willing to pay $125 for it. We invite you to attend our information seminar on Saturday at 10 a.m., hosted at Pan Ocean's Hotel. We look forward to your attendance, and will be more than happy to answer any questions or concerns about our design.

Sincerely,

Sarah McDonnell

Athletic Shoe Designer